APG5138 Effective crisis communications
Faculty of Arts
APG5138 Effective crisis communications is a level 5, 6-credit-point, postgraduate unit from the Faculty of Arts. It isn't offered in 2023. It has no prerequisites.
- Credit points
- 6
- Offered in 2023
- Not offered
- Assessment
- No exam
- 3 tasks
- Workload
- 144 hours
- per semester
This is the 2023 handbook entry. See the 2027 entry.
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Requisites
Before APG5138
Prohibitions
You can't enrol if you have passed any of these.
After APG5138
No unit lists APG5138 as a prerequisite in the 2023 handbook.
Enrolment rules
This unit is only offered to students enrolled in Monash on-line courses
Equivalent units
The same content under another code. Only one of them counts.
Overview
Crisis communications and issues management are an increasingly important and specialised area of expertise in contemporary organisations. In an increasingly global and interconnected world, there are a growing number of crises and issues that can challenge organisations, whether public, private or non-profit, and impact their reputations locally and internationally. In this unit you will gain expertise in approaching and designing communication strategies to manage crises and critical issues. Drawing on case studies and practical research from around the world, you will acquire skills in identifying issues and risks, analysing stakeholders, and developing effective and ethical communication plans to engage with audiences and publics during a crisis.
Offerings in 2023
The 2023 handbook lists no offerings for APG5138.
Assessment
- ExercisesAssignment20%
- Case StudyAssignment30%
- Career development taskOther50%
Learning outcomes
When you finish this unit, you should be able to:
- 1
Identify and critically evaluate core concepts, including issues, crises and stakeholders in the context of crisis communications and issues management;
- 2
Identify and critically evaluate the implications of increasing globalization and digital technologies on crisis communications and issues management;
- 3
Design and develop effective and ethical communications plans to proactively manage issues and crises and mitigate their impact for diverse organisations;
- 4
Apply advanced communication, research and analytical skills.
Workload and teaching
- Teaching approachActive learning
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.
Contacts
- Unit Coordinators
- Alison Stieven-Taylor
- Chief Examiners
- Alison Stieven-Taylor
Common questions
What are the prerequisites for APG5138?
APG5138 has no prerequisites, but enrolment rules apply.
When is APG5138 offered?
APG5138 has no offerings listed in the 2023 handbook.
How much work is APG5138?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Does APG5138 have an exam?
No. APG5138 has 3 assessment tasks and no exam.