ATI5381 Crisis communications and issues management
Faculty of Arts
ATI5381 Crisis communications and issues management is a level 5, 6-credit-point, postgraduate unit from the Faculty of Arts. It isn't offered in 2021. It has no prerequisites.
- Credit points
- 6
- Offered in 2021
- Not offered
- Assessment
- No exam
- 3 tasks
- Workload
- 144 hours
- per semester
This is the 2021 handbook entry. See the 2027 entry.
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Requisites
Before ATI5381
No prerequisites or corequisites besides the enrolment rules below.
After ATI5381
No unit lists ATI5381 as a prerequisite in the 2021 handbook.
Enrolment rules
Must be enrolled in course code A6033 or A4015.
Overview
Crisis communications and issues management are an increasingly important and specialised area of expertise in contemporary organisations. In an increasingly global and interconnected world, there are a growing number of crises and issues that can challenge organisations, whether public, private or non-profit, and impact their reputations locally and internationally. In this unit students gain expertise in approaching and designing communication strategies to manage crises and critical issues. Drawing on case studies and practical research from around the world, students acquire skills in identifying issues and risks, analysing stakeholders, and developing effective and ethical communication plans to engage with audiences and publics during a crisis.
Offerings in 2021
The 2021 handbook lists no offerings for ATI5381.
Assessment
- Online Learning Activities20%
- Crisis Communication Case Study30%
- Crisis Communication Plan50%
Learning outcomes
When you finish this unit, you should be able to:
- 1
identify and critically evaluate core concepts, including issues, crises and stakeholders in the context of crisis communications and issues management;
- 2
identify and critically evaluate the implications of increasing globalization and digital technologies on crisis communications and issues management;
- 3
design and develop effective and ethical communications plans to proactively manage issues and crises and mitigate their impact for diverse organisations;
- 4
apply advanced communication, research and analytical skills.
Workload and teaching
- Workshops10 hours
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. A unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.
Contacts
- Chief Examiners
- Alison Stieven-Taylor
- Unit Coordinators
- Alison Stieven-Taylor
Common questions
What are the prerequisites for ATI5381?
ATI5381 has no prerequisites, but enrolment rules apply.
When is ATI5381 offered?
ATI5381 has no offerings listed in the 2021 handbook.
How much work is ATI5381?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Does ATI5381 have an exam?
No. ATI5381 has 3 assessment tasks and no exam.