UnitLevel 2Undergraduate

ECW2731 Managerial economics

Faculty of Business and Economics

ECW2731 Managerial economics is a level 2, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2025 in Semester 1 and Semester 2 at Malaysia. It needs ECS1101, ECB1101, ECW1101, ECC1000 or ECF1100 and unlocks 16 units.

Credit points
6
Offered in 2025
Semester 1, Semester 2
Malaysia
Assessment
No exam
3 tasks
Workload
144 hours
per semester

This is the 2025 handbook entry. See the 2027 entry.

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Requisites

Equivalent units

The same content under another code. Only one of them counts.

Overview

This subject reviews the contemporary microeconomic principles in the context most relevant to business people. Market processes, demand patterns, cost structures, market conditions, pricing policies, and the impact of regulation on business decisions are discussed. Cases and problems from the prescribed text and online resources illustrate how economic concepts can be applied to specific industries. Analytical techniques and quantitative tools link the concepts to measurement and managerial decision-making.

Offerings in 2025

Teaching periodCampusMode
First semesterMalaysiaOn campus
Second semesterMalaysiaOn campus

Assessment

  • Within semester assessment
    100%
  • Written
    70%
  • Project
    30%

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    examine economic principles in business decisions on investment, production, and/or pricing in different market structures

  2. 2

    assess the application of market decisions using research skills and evidence-based approach

  3. 3

    collaborate effectively to propose solutions to economic issues in the business world

Workload and teaching

  • Tutorials24 hours
  • Teaching approachActive learning
  • Teaching approachCase-based teaching
  • Teaching approachProblem-based learning

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.

This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.

This unit includes case-based teaching, where you apply your knowledge and engage in analytical and reflective thinking to solve complex contextual scenarios. Activities are often designed so that there is not one clear answer, but you need to work together to examine, analyse and make decisions to resolve the situation.

This unit includes problem-based learning approaches, where you engage in research, integrate theory and practice and apply knowledge and skills to develop viable solutions in response to a problem or set of problems.

Where it fits

ECW2731 is part of 2 areas of study in the 2025 handbook.

Contacts

Chief Examiners
Dr Pauline Khoo Poh Ching

Common questions

What are the prerequisites for ECW2731?

You need ECS1101, ECB1101, ECW1101, ECC1000 or ECF1100 before you enrol.

What can I take after ECW2731?

ECW2731 is a prerequisite or corequisite for 16 units, including ECB3121, ECC3660, ECC3670, ECC3690, ECC3710 and ECC3740.

When is ECW2731 offered?

In 2025, ECW2731 runs in Semester 1 and Semester 2 at Malaysia.

How much work is ECW2731?

The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.

Does ECW2731 have an exam?

No. ECW2731 has 3 assessment tasks and no exam.

Which majors and minors include ECW2731?

ECW2731 is part of Applied economics.

More details

Credit points
6
Level
2
Study level
Undergraduate
Faculty
Faculty of Business and Economics
Organisational unit
Department of Economics
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 4
Study abroad
Available