ETX2250 Data visualisation and analytics
Faculty of Business and Economics
ETX2250 Data visualisation and analytics is a level 2, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2020 in Semester 2 and Summer B at Caulfield. It needs ETF1100, SCI1020, ETB1100, ETW1000, STA1010, ETW1100, ETC1000 or FIT1006.
- Credit points
- 6
- Offered in 2020
- Semester 2, Summer B
- Caulfield
- Assessment
- Exam 50%
- and 1 other task
- Workload
- 144 hours
- per semester
This is the 2020 handbook entry. See the 2027 entry.
Reviews
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Requisites
Before ETX2250
Prohibitions
You can't enrol if you have passed any of these.
Prerequisites
Pass these before you enrol.
- ETF1100Business statisticsNo reviews yet
- SCI1020Introduction to statistical reasoningNo reviews yet
- ETB1100Business statisticsNo reviews yet
- ETW1000Business and economic statisticsNo reviews yet
- STA1010Statistical methods for scienceNo reviews yet
- ETW1100Introduction to business analyticsNo reviews yet
- ETC1000Business and economic statisticsNo reviews yet
- FIT1006Business information analysisNo reviews yet
After ETX2250
No unit lists ETX2250 as a prerequisite in the 2020 handbook.
Overview
Business analytics can unlock the hidden insights in data to give businesses a competitive advantage. Many businesses have masses of data about customers and operations, and need skilled analysts to uncover insights and make informed predictions.
This unit uses data visualisation to explore and analyse data sets of all sizes, and it introduces some business analytic models for interpretation and prediction.
It will introduce an appropriate software environment for data visualisation, and analytics, and cover visualisation and analysis techniques for categorical and numerical variables. Visualisation methods to be covered include some of Box-and-whisker plots, Mosaics, Rotatable 3D scatter plots, Heat maps, Motion charts, cluster and association charts. Models to be covered may include linear regression models, classification and regression trees, and random forests. Methods for evaluating model performance will also be discussed. Examples from marketing, finance, economics and related disciplines will be included.
Offerings in 2020
| Teaching period | Campus | Mode |
|---|---|---|
| Second semester | Caulfield | On campus |
| Summer semester B | Caulfield | Block on |
Assessment
- Within semester assessment50%
- ExaminationThreshold hurdle50%
Learning outcomes
When you finish this unit, you should be able to:
- 1
select, create and interpret appropriate types of visual representation for a given set of data
- 2
select and develop model types with explanatory and/or predictive ability
- 3
make appropriate use of in-sample and out-of-sample evaluation of models
- 4
apply the above research skills to produce innovative solutions in finance, marketing, economics and related areas
- 5
use visualisation and modelling to effectively communicate the results of their investigations
- 6
explain the sequence of procedures that should be applied to analyse a given dataset.
Workload and teaching
- Lectures24 hours
- Workshops36 hours
- Laboratories12 hours
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average four hours of scheduled activities per week when taught in trimester mode, and three to four hours three times per week when taken as a summer unit. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.
Where it fits
ETX2250 is part of 5 areas of study in the 2020 handbook.
- BUSANLYT01Additional business analytics unitsBusiness analyticsNo reviews yet
- BUSANLYT02Additional business analytics unitsBusiness analyticsNo reviews yet
- BUSSTATS01Additional business statistics unitsBusiness statisticsNo reviews yet
- BUSSTATS02CoreBusiness statisticsNo reviews yet
- ECONOMTR01Additional econometrics unitsEconometricsNo reviews yet
Contacts
- Chief Examiners
- Dr Klaus Ackermann
- Dr Lauren Kennedy
Common questions
What are the prerequisites for ETX2250?
You need ETF1100, SCI1020, ETB1100, ETW1000, STA1010, ETW1100, ETC1000 or FIT1006 before you enrol.
When is ETX2250 offered?
In 2020, ETX2250 runs in Semester 2 and Summer B at Caulfield.
How much work is ETX2250?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Does ETX2250 have an exam?
Yes. The exam is worth 50% of the final mark, alongside 1 other task.
Which majors and minors include ETX2250?
ETX2250 is part of Business analytics, Business statistics and Econometrics.