MGW3401 Strategic management
Faculty of Business and Economics
MGW3401 Strategic management is a level 3, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2020 in Semester 1 at Malaysia. It needs MGW1010.
- Credit points
- 6
- Offered in 2020
- Semester 1
- Malaysia
- Workload
- 144 hours
- per semester
This is the 2020 handbook entry. See the 2027 entry.
Reviews
No reviews yetNo reviews yet. Be the first to review MGW3401.
Requisites
Before MGW3401
Prerequisites
Pass these before you enrol.
Prohibitions
You can't enrol if you have passed any of these.
After MGW3401
No unit lists MGW3401 as a prerequisite in the 2020 handbook.
Equivalent units
The same content under another code. Only one of them counts.
Overview
Business environments including markets, critical success factors, and strategies employed to gain a competitive advantage; the nature of strategic management; the analysis and interpretation of business environments; the nature of competition, relative position of firms, individual strategies and their relationship to critical success factors; strengths and weaknesses related to production, finance, research and development, marketing, administration; the role of structure, controls, rewards, culture and leadership in implementation.
Offerings in 2020
| Teaching period | Campus | Mode |
|---|---|---|
| First semester | Malaysia | On campus |
Learning outcomes
When you finish this unit, you should be able to:
- 1
identify factors that help companies to survive and prosper
- 2
compare various business models and the actual processes of managing strategies
- 3
evaluate various techniques of analysing situations that require a strategic response
- 4
debate the factors that lead to strategy success and failure
- 5
apply strategic management concepts in particular cases.
Workload and teaching
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.
Where it fits
MGW3401 is part of 2 areas of study in the 2020 handbook.
Contacts
- Unit Coordinators
- Dr Erhan Atay
- Chief Examiners
- Dr Erhan Atay
Common questions
What are the prerequisites for MGW3401?
You need MGW1010 before you enrol.
When is MGW3401 offered?
In 2020, MGW3401 runs in Semester 1 at Malaysia.
How much work is MGW3401?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Which majors and minors include MGW3401?
MGW3401 is part of Management.