UnitLevel 5Postgraduate

MKF5123 Entrepreneurial innovation

Faculty of Business and Economics

MKF5123 Entrepreneurial innovation is a level 5, 6-credit-point, postgraduate unit from the Faculty of Business and Economics, offered in 2025 in Semester 2 at Caulfield. It has no prerequisites.

Credit points
6
Offered in 2025
Semester 2
Caulfield
Assessment
No exam
2 tasks
Workload
144 hours
per semester

This is the 2025 handbook entry. See the 2027 entry.

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Requisites

Before MKF5123

No prerequisites or corequisites besides the enrolment rules below.

After MKF5123

No unit lists MKF5123 as a prerequisite in the 2025 handbook.

Enrolment rules

You must be enrolled in course B6010 or M6028, or course B6005 and have passed ADA5111, or be granted permission from the Chief Examiner to undertake this unit.

Equivalent units

The same content under another code. Only one of them counts.

Overview

This unit is designed for entrepreneurial aspirants. Through the use of workshops, case discussions, and simulations, you will gain familiarity with the design thinking, business modelling, and strategic frameworks necessary to develop an innovative start-up. The unit will specifically focus on the entrepreneurial innovation process, from idea generation up to pitching to investors, and will provide you with the opportunity to develop the foundations of their own start-up.

Offerings in 2025

Teaching periodCampusMode
Second semesterCaulfieldOn campus, block

Assessment

  • Written
    20%
  • Presentation
    80%

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    generate novel ideas and recognise innovation opportunities using different ideation frameworks

  2. 2

    create desirable, viable and feasible business models

  3. 3

    explain how internal and external factors provide risks and opportunities for growth and pivoting

  4. 4

    understand the roles and dynamic of the start up environment (founders, investors and C-level employees) and create and deliver a compelling pitch.

Workload and teaching

  • Lectures9 hours
  • Seminars2 hours
  • Tutorials24 hours
  • Teaching approachProblem-based learning
  • Teaching approachCase-based teaching

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.

This unit includes problem-based learning approaches, where you engage in research, integrate theory and practice and apply knowledge and skills to develop viable solutions in response to a problem or set of problems.

This unit includes case-based teaching, where you apply your knowledge and engage in analytical and reflective thinking to solve complex contextual scenarios. Activities are often designed so that there is not one clear answer, but you need to work together to examine, analyse and make decisions to resolve the situation.

Where it fits

MKF5123 is part of 1 area of study in the 2025 handbook.

Contacts

Chief Examiners
Dr Nicholas Grigoriou

Common questions

What are the prerequisites for MKF5123?

MKF5123 has no prerequisites, but enrolment rules apply.

When is MKF5123 offered?

In 2025, MKF5123 runs in Semester 2 at Caulfield.

How much work is MKF5123?

The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.

Does MKF5123 have an exam?

No. MKF5123 has 2 assessment tasks and no exam.

Which majors and minors include MKF5123?

MKF5123 is part of Marketing.

More details

Credit points
6
Level
5
Study level
Postgraduate
Faculty
Faculty of Business and Economics
Organisational unit
Department of Marketing
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 4
Study abroad
Not available
Handbook years
2021202220232024202520262027