UnitLevel 3Undergraduate

MKX3631 Marketing internship

Faculty of Business and Economics

MKX3631 Marketing internship is a level 3, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2021 in Semester 1 and Semester 2 at Caulfield. It has no prerequisites.

Credit points
6
Offered in 2021
Semester 1, Semester 2
Caulfield
Assessment
No exam
1 task
Workload
144 hours
per semester

This is the 2021 handbook entry. See the 2027 entry.

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Requisites

Before MKX3631

No prerequisites or corequisites besides the enrolment rules below.

After MKX3631

No unit lists MKX3631 as a prerequisite in the 2021 handbook.

Enrolment rules

You must have completed 24 credit points from the Department of Marketing and be granted permission by the Chief Examiner to undertake this unit.

Equivalent units

The same content under another code. Only one of them counts.

Overview

This unit aims to give you first-hand experience of working in an industry in which you would like to be employed on graduation. Internships are designed to provide you with an opportunity to integrate marketing theory with business practice. Separate internship programs are drawn up for all of you.

Offerings in 2021

Teaching periodCampusMode
First semesterCaulfieldDay off
Second semesterCaulfieldDay off

Assessment

  • Within semester assessment
    100%

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    critically analyse a marketing activity

  2. 2

    evaluate the impact of a specific marketing theory within a business context

  3. 3

    evaluate the experience of working within an organisation

  4. 4

    communicate clearly and effectively with both business and academic stakeholders.

Workload and teaching

  • Teaching approachIndustry-based learning

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

Learning resources

Required resources

No required resources

Contacts

Chief Examiners
Miss Jane Carroll

Common questions

What are the prerequisites for MKX3631?

MKX3631 has no prerequisites, but enrolment rules apply.

When is MKX3631 offered?

In 2021, MKX3631 runs in Semester 1 and Semester 2 at Caulfield.

How much work is MKX3631?

The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.

Does MKX3631 have an exam?

No. MKX3631 has 1 assessment task and no exam.

More details

Credit points
6
Level
3
Study level
Undergraduate
Faculty
Faculty of Business and Economics
Organisational unit
Department of Marketing
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 4
Study abroad
Not available