UnitLevel 4Undergraduate

MKX4090 Honours thesis research proposal

Faculty of Business and Economics

MKX4090 Honours thesis research proposal is a level 4, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2024 in Semester 1 and Full year at Caulfield. It has no prerequisites.

Credit points
6
Offered in 2024
Semester 1, Full year
Caulfield
Assessment
No exam
1 task
Workload
144 hours
per semester

This is the 2024 handbook entry. See the 2027 entry.

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Requisites

Before MKX4090

No prerequisites or corequisites besides the enrolment rules below.

After MKX4090

No unit lists MKX4090 as a prerequisite in the 2024 handbook.

Enrolment rules

You must be enrolled in course B3701 to undertake this unit.

Overview

All successful research projects begin with a proposal. A research proposal outlines how a research project should be undertaken, taking into consideration conceptual, methodological, procedural and ethical issues. In this unit, you will develop a research proposal that concretely maps out your honours thesis project. This process confers skills of research project planning that are transferable to varied professional situations. You will be coached by your supervisors in a dialogic approach, with assistance from other academic experts as needed.

Offerings in 2024

Teaching periodCampusMode
First semesterCaulfieldOn campus
Full yearCaulfieldImmersive

Assessment

  • Within semester assessment
    100%

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    clearly articulate the purpose of your research and its academic and managerial contribution

  2. 2

    identify and synthesize academic and business research that is relevant to your research, and articulate how your research fits in that context

  3. 3

    demonstrate the ability to develop a set of coherent research questions, conjectures, propositions or hypotheses

  4. 4

    articulate appropriate research methods that address the research problem

  5. 5

    develop the the ability to communicate all of the above through writing and oral presentation.

Workload and teaching

  • Teaching approachResearch activities

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.

This unit allows you to develop your research skills by engaging in structured inquiry using a systematic approach and discipline-specific methodologies.

Contacts

Chief Examiners
Dr Sophie Feng

Common questions

What are the prerequisites for MKX4090?

MKX4090 has no prerequisites, but enrolment rules apply.

When is MKX4090 offered?

In 2024, MKX4090 runs in Semester 1 and Full year at Caulfield.

How much work is MKX4090?

The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.

Does MKX4090 have an exam?

No. MKX4090 has 1 assessment task and no exam.

More details

Credit points
6
Level
4
Study level
Undergraduate
Faculty
Faculty of Business and Economics
Organisational unit
Department of Marketing
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 4
Study abroad
Not available
Handbook years
20232024202520262027