UnitLevel 5Postgraduate

PPR5500 Design management and entrepreneurship

Faculty of Art, Design and Architecture

PPR5500 Design management and entrepreneurship is a level 5, 6-credit-point, postgraduate unit from the Faculty of Art, Design and Architecture, offered in 2021 in Semester 1 and Semester 2 at Caulfield. It has no prerequisites.

Credit points
6
Offered in 2021
Semester 1, Semester 2
Caulfield
Assessment
No exam
4 tasks

This is the 2021 handbook entry. See the 2027 entry.

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Requisites

Before PPR5500

Prohibitions

You can't enrol if you have passed any of these.

After PPR5500

No unit lists PPR5500 as a prerequisite in the 2021 handbook.

Enrolment rules

Prerequisite: Successful completion of Studios 1 and 2 or equivalent

Overview

Using investigative processes and industry case studies you will learn the role of management and associated strategic processes integral to a successful and sustainable design practice. You will acquire skills in entrepreneurship, business negotiation, teamwork, written and verbal communication, budgeting, market identification and user needs, start-up cultures and project management across a broad range of design undertakings that includes complex multidisciplinary projects.

Offerings in 2021

Teaching periodCampusMode
First semesterCaulfieldOn campus
Second semesterCaulfieldOn campus

Assessment

  • Assessment Task 1: Paper: What makes entrepreneurs tick?
    40%
  • Assessment Task 2: Student Driven Tutorial (group)
    20%
  • Assessment Task 3: Business Plan for a Digital Media Enterprise
    40%
  • Assessment Task 2: The Name Game
    20%

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    Apply current theories and practices in design management to design projects of varying complexity;

  2. 2

    Understand and act upon the relationship between organisational strategy and design planning;

  3. 3

    Understand the principles of entrepreneurship, innovation management and commercialisation;

  4. 4

    Understand how to develop a sustainable design business model;

  5. 5

    Demonstrate skills in collaboration and clear communication.

Workload and teaching

  • Seminars24 hours
  • Teaching approachResearch activities
  • Teaching approachActive learning
  • Teaching approachPeer assisted learning
  • Teaching approachEnquiry-based learning

10 hours per week including 2 contact hours plus 8 hours of independent study.

Contacts

Unit Coordinators
Wil-Kie Tan
Dr Debbie Symons
Chief Examiners
Mr Jeffrey Janet

Common questions

What are the prerequisites for PPR5500?

PPR5500 has no prerequisites, but enrolment rules apply.

When is PPR5500 offered?

In 2021, PPR5500 runs in Semester 1 and Semester 2 at Caulfield.

Does PPR5500 have an exam?

No. PPR5500 has 4 assessment tasks and no exam.

More details

Credit points
6
Level
5
Study level
Postgraduate
Faculty
Faculty of Art, Design and Architecture
Organisational unit
Department of Design
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 2
Study abroad
Not available