CourseBachelor DegreeBBus / BMediaComn

B2028 Bachelor of Business and Bachelor of Media Communication

Faculty of Business and Economics

Bachelor of Business and Bachelor of Media Communication (B2028) is a 4 years full-time, 192-credit-point, bachelor degree course from the Faculty of Business and Economics, taught at Caulfield. In 2023 you can choose from 12 majors and 4 specialisations. Map your units semester by semester with the MonMap planner.

Credit points
192
Duration
4 years full time
8 years part time
Campus
Caulfield
On campus
Guaranteed ATAR
78

This is the 2023 handbook entry. See the 2027 entry.

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Requisite map

The 2023 handbook lists no units for B2028 itself. Pick an area of study to see its units.

Overview

This double degree in business and media communication will give you broad business knowledge, specialised communications skills and the ability to work across a number of industries. It's also great combination if you're wanting comprehensive knowledge in both fields, as well as an edge in the competitive world of media and business.

You'll develop core business skills that can be used in the media industry, and you will also establish a strategic and critical understanding of written, visual and audio communication - and how to apply these skills - in the field of business. By studying complementary subjects, you'll also build on your entrepreneurial expertise and gain practical skills to prepare you for the workplace. 

Course structure

Course requirements
You will complete your Bachelor of Media Communication specialisation and one major in the Bachelor of Business. Where you have space in your degree you may complete a second major with no more than two units contributing towards both of your chosen majors or towards both a major and the specialisation.

You can enrich your degree to hone your academic and professional skills with a range of Flagship Rich Educational Experiences (FREE), including the Research, Experimentation and Discovery, Monash Innovation Guarantee and Global Immersion Guarantee. These flagship rich educational experience units may be credited in place of your replacement units. There are both 6 and 12 credit point unit options available.

If you are enrolled in a double degree it may be possible to use 6 credit points from each degree to do the Global Immersion Guarantee (12 credit points). For information on eligible double degree combinations please see Global Immersion Guarantee.
Business component96 credit points
You must complete 96 credit points, including all of the requirements in Part A and Part B, for the Bachelor of Business.
Note: If you are completing the Accounting major as part of your double degree, please note ECX2953 is required for professional accreditation.
Media Communication component96 credit points
You must complete 96 credit points, including all of the requirements in Part A, Part B, and Part C, for the Bachelor of Media Communication.

It is recommended that you complete level one sequences first as these lay the foundation for further study. Gateway units (24 credit points) must be chosen from two specialisations in the first year of study. You are required to nominate your chosen specIalisation at the end of your first year of study.
The handbook's description of this structure

Double degree courses include the features of the component degree courses, except that electives may be reduced.

Business

B2000 Bachelor of Business is a comprehensive course, structured in three equal parts. In the double degree course you complete:

Part A. Business specified study

This will provide you with a broad foundation for your study of business and expose you to several business disciplines. It will contribute breadth to your knowledge of business and develop your understanding of multi-disciplinary decision making in organisations. It will also give you the opportunity to learn more about each discipline before finalising your choice of major.

Part B. Business listed major

This will provide you with a focused program of study that will develop your expertise in one discipline area. You will develop, apply and communicate an advanced level of understanding of the concepts and theoretical frameworks that constitute the knowledge base of your major area of study.

Media Communication

A2002 Bachelor of Media Communication is a specialist course, developed through three themes that combine to underpin media communication practice: strategic knowledge, practical and professional skills, and collaboration and leadership. In the double degree course you complete:

Part A. Strategic knowledge

These studies build your competence in analysing and understanding the current state and past developments in media communication locally and globally; understanding impacts of media and communication transformation, and media power; creating future scenarios and media communication visions by developing your preparedness and adaptability for future media communication change and creativity.

Part B. Practical and professional skills

This involves developing your competencies in linking knowledge and media practice in professional contexts, such as conceptual and implementation skills, project and content management skills, hands-on experience in putting knowledge into practice, and thereby testing and creatively experimenting with (strategic) knowledge about media transitions and transformations. It also involves developing your competency in ethical and legal aspects of media communication.

Part C. Collaboration and leadership

This involves competencies necessary for you to work in teams and in different knowledge communities and media communication professional settings. It includes competence in engaging with stakeholders, media literacy, and participatory research and media making in collaboration with experts from academia, industry, government, and the community. It also includes competency in social and cross-cultural awareness.

Course progression map

The course progression map provides guidance on unit enrolment for each semester of study.

You must complete 192 credit points, of which 96 credit points are from the Bachelor of Business (including all the requirements in Part A and B for the single degree) and 96 credit points from the Bachelor of Media Communication (including all the requirements in the common units and a specialisation as outlined in Part A, B and C for the single degree).

You will complete your Bachelor of Media Communication specialisation and one major in the Bachelor of Business. Where you have space in your degree you may complete a second major with no more than two units contributing towards both of your chosen majors or towards both a major and the specialisation.

You can enrich your degree to hone your academic and professional skills with a range of Flagship Rich Educational Experiences (FREE), including the Research, Experimentation and Discovery, Monash Innovation Guarantee and Global Immersion Guarantee. These flagship rich educational experience units may be credited in place of your replacement units. There are both 6 and 12 credit point unit options available.

If you are enrolled in a double degree it may be possible to use 6 credit points from each degree to do the Global Immersion Guarantee (12 credit points). For information on eligible double degree combinations please see Global Immersion Guarantee.

Areas of study

Entry requirements

Guaranteed ATAR and selection rank

78; International: UERT Year 12/Foundation Band 3+ (82.5-84.99); UERT Post-Secondary Band 2 (Credit)

Other applicants

All applicants must satisfy the equivalence of the VCE subject prerequisites.

VET Certificate IV, Diploma or Advanced Diploma graduates:
Applicants will require a minimum 60% average to be considered for selection. Preference will be given to applicants whose prior studies are related to the course. Programs that involve competency-based assessment without grades or marks will not be sufficient to meet admission requirements.

Monash College entry requirements:
Diploma of Business (Business stream) Part 2 average: 62%
Monash University Foundation Year average: 72.5%

Higher education studies:
Applicants will be require a minimum 60% average to be considered for selection. Preference will be given to applicants whose prior studies are related to the course. A minimum of two single units must be completed in order to meet minimum admission requirements.

English language

Monash Level A, that is: IELTS (Academic): 6.5 overall (no band lower than 6.0); or Pearson Test of English (Academic): score of 58 overall with no band lower than 50; or TOEFL Internet-based test: score of 79 overall with minimum scores: Writing: 21, Listening: 12, Reading: 13 and Speaking: 18; or Equivalent approved English test

Pathways

Refer to the Course description for each partner course.

More information

Professional accreditation

Subject to unit choice, the Bachelor of Business is accrediated by relevant Australian professional bodies. Refer to the professional recognition webpage.

Other information

This double degree in business and media communication will give you broad business knowledge, specialised communications skills and the ability to work across a number of industries. It's also great combination if you're wanting comprehensive knowledge in both fields, as well as an edge in the competitive world of media and business.

You'll develop core business skills that can be used in the media industry, and you will also establish a strategic and critical understanding of written, visual and audio communication - and how to apply these skills - in the field of business. By studying complementary subjects, you'll also build on your entrepreneurial expertise and gain practical skills to prepare you for the workplace. 

Common questions

How long is Bachelor of Business and Bachelor of Media Communication?

4 years full time, 192 credit points. At 24 credit points a semester, that is 8 semesters of full-time study.

What majors can I take in Bachelor of Business and Bachelor of Media Communication?

12 majors in 2023, including Accounting; Banking and finance; Business analytics and statistics; Business law; Business management; Business studies; Economics and business strategy; and Financial econometrics.

What ATAR do I need for Bachelor of Business and Bachelor of Media Communication?

The guaranteed ATAR listed for 2023 entry is 78.

Where can I study Bachelor of Business and Bachelor of Media Communication?

At Caulfield.

How do I plan my Bachelor of Business and Bachelor of Media Communication units?

Open the course in the MonMap planner. It lays out your semesters, checks prerequisites as you drag units in, and tracks the credit points each requirement still needs.

Course details

Qualification
Bachelor Degree
AQF level
Level 7
Credit points
192
Full time
4 Years
Part time
8 Years
Maximum time
10 years
Faculty
Faculty of Business and Economics
CRICOS code
094680D
Abbreviation
BBus / BMediaComn
Award titles
Bachelor of BusinessBachelor of Media Communication