B2028 Bachelor of Business and Bachelor of Media Communication
Faculty of Business and Economics
Bachelor of Business and Bachelor of Media Communication (B2028) is a 4 years full-time, 192-credit-point, bachelor degree course from the Faculty of Business and Economics, taught at Caulfield. In 2021 you can choose from 12 majors and 4 specialisations. Map your units semester by semester with the MonMap planner.
- Credit points
- 192
- Duration
- 4 years full time
- 8 years part time
- Campus
- Caulfield
- On campus
- Guaranteed ATAR
- 85
This is the 2021 handbook entry. See the 2027 entry.
Reviews
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Requisite map
The 2021 handbook lists no units for B2028 itself. Pick an area of study to see its units.
Overview
This double degree in business and media communication will give you broad business knowledge, specialised communications skills and the ability to work across a number of industries. It's also great combination if you're wanting comprehensive knowledge in both fields, as well as an edge in the competitive world of media and business.
You'll develop core business skills that can be used in the media industry, and you will also establish a strategic and critical understanding of written, visual and audio communication - and how to apply these skills - in the field of business. By studying complementary subjects, you'll also build on your entrepreneurial expertise and gain practical skills to prepare you for the workplace.
Course structure
Business component96 credit points
Part A. Business specified study
54 credit pointsCore units
42 credit points- ACF1100Introduction to financial accountingNo reviews yet6 cp
- ACX1100Introduction to financial accountingNo reviews yet6 cp
- ACF1200Accounting for managersNo reviews yet6 cp
- ACX1200Accounting for managersNo reviews yet6 cp
- BFF1001Foundations of financeNo reviews yet6 cp
- BTF1010Business lawNo reviews yet6 cp
- BTX1010Business lawNo reviews yet6 cp
- ECF1100MicroeconomicsNo reviews yet6 cp
- ETF1100Business statisticsNo reviews yet6 cp
- ETX1100Business statisticsNo reviews yet6 cp
- MGF1010Introduction to managementNo reviews yet6 cp
- MKF1120Marketing theory and practiceNo reviews yet6 cp
Integrating unit
6 credit points- BEX2000Digital technology and businessNo reviews yet6 cp
- BEX2400Business relationships and communication in a technology driven worldNo reviews yet6 cp
- BEX2401Complexity in businessNo reviews yet6 cp
- BEX2411Entrepreneurial mindsets and capabilitiesNo reviews yet6 cp
- BEX2421Harnessing big data for business and societyNo reviews yet6 cp
- BEX2500Integrative thinking in a dynamic worldNo reviews yet6 cp
- BEX2511Scenarios: Trends and disruptionsNo reviews yet6 cp
Capstone, project, international or internship experience unit
6 credit pointsCapstone unit
6 credit pointsConsulting project
6 credit pointsInternational experience
6 credit points- ACX3500International study program in accountingNo reviews yet6 cp
- BEX3412Innovation and entrepreneurship in Silicon ValleyNo reviews yet6 cp
- BEX3413Entrepreneurship and creativity in an international contextNo reviews yet6 cp
- BEX3622Issues in global businessNo reviews yet6 cp
- BEX3722Engaging with international businessNo reviews yet6 cp
- BEX3723Engaging with international businessNo reviews yet6 cp
- BEX3724Engaging with international business - AsiaNo reviews yet6 cp
- BEX3725Engaging with international businessNo reviews yet6 cp
- BEX3726Engaging with international business - Data science and AI at HEC MontrealNo reviews yet6 cp
- BEX3727Engaging with international business - Latin AmericaNo reviews yet6 cp
- BEX3728Engaging with international businessNo reviews yet12 cp
- BEX3730Engaging with international business - AsiaNo reviews yet12 cp
- BFX3871International study program in banking and financeNo reviews yet6 cp
- ECX3750European economy and global businessNo reviews yet6 cp
- MKX3521Global study programs in marketingNo reviews yet6 cp
Internships
6 credit pointsPart B. Business listed major
42 credit points- ACCOUNTG05Area of studyAccountingNo reviews yet48 cp
- BUSBKFIN09Area of studyBanking and financeNo reviews yet48 cp
- BUSSTATS05Area of studyBusiness analytics and statisticsNo reviews yet48 cp
- BUSLAW01Area of studyBusiness lawNo reviews yet48 cp
- BUSMNGMT01Area of studyBusiness managementNo reviews yet48 cp
- BUSSTUDS01Area of studyBusiness studiesNo reviews yet48 cp
- ECBUSSTR01Area of studyEconomics and business strategyNo reviews yet48 cp
- FINECMTR01Area of studyFinancial econometricsNo reviews yet48 cp
- HRMNGMT05Area of studyHuman resource managementNo reviews yet48 cp
- INTBUS01Area of studyInternational businessNo reviews yet48 cp
- BUSMRKTG01Area of studyMarketingNo reviews yet48 cp
- TAXATION05Area of studyTaxationNo reviews yet48 cp
Media communication component96 credit points
Part A. Strategic knowledge, Part B. Practical and professional skills and Part C. Collaboration and leadership
96 credit pointsa.) Common units
36 credit pointsLevel 1 core units
12 credit pointsLevel 2 core units
12 credit pointsLevel 3 core units
12 credit pointsb.) Gateway units
24 credit pointsJournalism
12 credit pointsMedia
12 credit pointsPublic relations
12 credit pointsc.) Specialisations
36 credit pointsThe handbook's description of this structure
Double degree courses include the features of the component degree courses, except that electives may be reduced.
Business
B2000 Bachelor of Business is a comprehensive course, structured in three equal parts. In the double degree course you complete the following two parts:
Part A. Business specified study
This will provide you with a broad foundation for your study of business and expose you to several business disciplines. It will contribute breadth to your knowledge of business and develop your understanding of multi-disciplinary decision making in organisations. It will also give you the opportunity to learn more about each discipline before finalising your choice of major.
Part B. Business listed major
This will provide you with a focused program of study that will develop your expertise in one discipline area. You will develop, apply and communicate an advanced level of understanding of the concepts and theoretical frameworks that constitute the knowledge base of your major area of study.
Media Communication
A2002 Bachelor of Media Communication is a specialist course, developed through three themes that combine to underpin media communication practice: strategic knowledge, practical and professional skills, and collaboration and leadership. In the double degree course you complete:
Part A. Strategic knowledge
Builds students' competence in analysing and understanding the current state and past developments in media communication locally and globally; understanding impacts of media and communication transformation, and media power; creating future scenarios and media communication visions by developing students' preparedness and adaptability for future media communication change and creativity.
Part B. Practical and professional skills
This involves developing students’ competencies in linking knowledge and media practice in professional contexts, such as conceptual and implementation skills, project and content management skills, hands-on experience in putting knowledge into practice, and thereby testing and creatively experimenting with (strategic) knowledge about media transitions and transformations. It also involves developing students’ competency in ethical and legal aspects of media communication.
Part C. Collaboration and leadership
This involves competencies necessary for students to work in teams and in different knowledge communities and media communication professional settings. It includes competence in engaging with stakeholders, media literacy, and participatory research and media making in collaboration with experts from academia, industry, government, and the community. It also includes competency in social and cross-cultural awareness.
Course progression map
The course progression map provides guidance on unit enrolment for each semester of study.
You must complete 192 points, of which 96 points are from the Bachelor of Business (including all the requirements in Part A and B for the single degree) and 96 points from the Bachelor of Media Communication (including all the requirements in the common units and a specialisation as outlined in Part A, B and C for the single degree).
Units are 6 points unless otherwise stated.
Areas of study
Majors (12)
- ACCOUNTG05AccountingNo reviews yet
- BUSBKFIN09Banking and financeNo reviews yet
- BUSSTATS05Business analytics and statisticsNo reviews yet
- BUSLAW01Business lawNo reviews yet
- BUSMNGMT01Business managementNo reviews yet
- BUSSTUDS01Business studiesNo reviews yet
- ECBUSSTR01Economics and business strategyNo reviews yet
- FINECMTR01Financial econometricsNo reviews yet
- HRMNGMT05Human resource managementNo reviews yet
- INTBUS01International businessNo reviews yet
- BUSMRKTG01MarketingNo reviews yet
- TAXATION05TaxationNo reviews yet
Entry requirements
Guaranteed ATAR and selection rank
85; International: UERT Year 12/Foundation Band 3+ (82.5-84.99); UERT Post-Secondary Band 2 (Credit)
Other applicants
All applicants must satisfy the equivalence of the VCE subject prerequisites.
VET Certificate IV, Diploma or Advanced Diploma graduates:
Applicants will require a minimum 60% average to be considered for selection. Preference will be given to applicants whose prior studies are related to the course. Programs that involve competency-based assessment without grades or marks will not be sufficient to meet admission requirements.
Monash College entry requirements:
Diploma of Business (Business stream) Part 2 average: 62%
Monash University Foundation Year average: 72.5%
Higher education studies:
Applicants will be require a minimum 60% average to be considered for selection. Preference will be given to applicants whose prior studies are related to the course. A minimum of two single units must be completed in order to meet minimum admission requirements.
English language
Monash Minimum: Level A, that is: IELTS (Academic): 6.5 overall (no band lower than 6.0); or Pearson Test of English (Academic): score of 58 overall with no band lower than 50; or TOEFL Internet-based test: score of 79 overall with minimum scores: Writing: 21, Listening: 12, Reading: 13 and Speaking: 18; or Equivalent approved English test
Pathways
Refer to the Course description for each partner course.
More information
Professional accreditation
Subject to unit choice, the Bachelor of Business is accrediated by relevant Australian professional bodies. Refer to the professional recognition webpage.
Other information
This double degree in business and media communication will give you broad business knowledge, specialised communications skills and the ability to work across a number of industries. It's also great combination if you're wanting comprehensive knowledge in both fields, as well as an edge in the competitive world of media and business.
You'll develop core business skills that can be used in the media industry, and you will also establish a strategic and critical understanding of written, visual and audio communication - and how to apply these skills - in the field of business. By studying complementary subjects, you'll also build on your entrepreneurial expertise and gain practical skills to prepare you for the workplace.
Common questions
How long is Bachelor of Business and Bachelor of Media Communication?
4 years full time, 192 credit points. At 24 credit points a semester, that is 8 semesters of full-time study.
What majors can I take in Bachelor of Business and Bachelor of Media Communication?
12 majors in 2021, including Accounting; Banking and finance; Business analytics and statistics; Business law; Business management; Business studies; Economics and business strategy; and Financial econometrics.
What ATAR do I need for Bachelor of Business and Bachelor of Media Communication?
The guaranteed ATAR listed for 2021 entry is 85.
Where can I study Bachelor of Business and Bachelor of Media Communication?
At Caulfield.
How do I plan my Bachelor of Business and Bachelor of Media Communication units?
Open the course in the MonMap planner. It lays out your semesters, checks prerequisites as you drag units in, and tracks the credit points each requirement still needs.
Course details
- Qualification
- Bachelor Degree
- AQF level
- Level 7
- Credit points
- 192
- Full time
- 4 Years
- Part time
- 8 Years
- Maximum time
- 10 years
- Faculty
- Faculty of Business and Economics
- CRICOS code
- 094680D
- Abbreviation
- BBus / BMediaComn
- Award titles
- Bachelor of Media CommunicationBachelor of Business