APG5717 Applied industry research and data analytics
Faculty of Arts
APG5717 Applied industry research and data analytics is a level 5, 6-credit-point, postgraduate unit from the Faculty of Arts, offered in 2021 in Semester 2 at Caulfield. It has no prerequisites.
- Credit points
- 6
- Offered in 2021
- Semester 2
- Caulfield
- Assessment
- No exam
- 4 tasks
- Workload
- 288 hours
- per semester
This is the 2021 handbook entry. See the 2027 entry.
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Requisites
Before APG5717
No prerequisites or corequisites besides the enrolment rules below.
After APG5717
No unit lists APG5717 as a prerequisite in the 2021 handbook.
Enrolment rules
Prohibition: APG4707
Overview
This unit reviews the strategic and important role research plays in the tourism industry both globally and in Australia. Topics include defining the research problem and objectives, analysing secondary data sources, qualitative and quantitative methodology selection, sampling and questionnaire design, fieldwork preparation, data analytics and the effective presentation of findings and insights
Offerings in 2021
| Teaching period | Campus | Mode |
|---|---|---|
| Second semester | Caulfield | Flexible |
| Second semester | Caulfield | Block on |
Assessment
- Online EngagementOther10%
- Online testIn class test20%
- Digital data dashboard30%
- Major projectReport40%
Learning outcomes
When you finish this unit, you should be able to:
- 1
Identify,locate and analyse secondary research data, tourism trends, and research directions from both an Australian and global perspective;
- 2
Discuss the role played by research in tourism strategic planning;
- 3
Identify and apply the basic principles of research design for both qualitative and quantitative studies, including questionnaire design, data entry, and analysis;
- 4
Communicate ideas effectively orally and in writing.;
- 5
Utilise software applications in tourism industry research.
Workload and teaching
- Workshops18 hours
- Teaching approachResearch activities
- Teaching approachActive learning
- Teaching approachProblem-based learning
Minimum total expected workload to achieve the learning outcomes for this unit is 288 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.
This unit allows students to develop their research skills by engaging in structured inquiry using a systematic approach and discipline-specific methodologies.
This unit engages students in actively applying their knowledge, skills and attributes in interactive, collaborative and reflective activities.
This unit includes problem-based learning approaches, where students engage in research, integrate theory and practice and apply knowledge and skills to develop viable solutions in response to a problem or set of problems.
Learning resources
Required resources
The unit will use specific software applications. Instructions will be given to students on how to access and install relevant software.
This unit requires access to a laptop that meets minimum specifications (https://www.monash.edu/esolutions/students/bring-your-own-device-byod). Free specialist software is available via MoVE (https://www.monash.edu/learning-teaching/innovation/learning-technologies/move).
Contacts
- Chief Examiners
- Dr Madelene Blaer
- Unit Coordinators
- Dr Madelene Blaer
Common questions
What are the prerequisites for APG5717?
APG5717 has no prerequisites, but enrolment rules apply.
When is APG5717 offered?
In 2021, APG5717 runs in Semester 2 at Caulfield.
How much work is APG5717?
The handbook expects about 288 hours of study across the semester. No students have rated its difficulty yet.
Does APG5717 have an exam?
No. APG5717 has 4 assessment tasks and no exam.