ATS2436 New media: From the telegraph to Twitter
Faculty of Arts
ATS2436 New media: From the telegraph to Twitter is a level 2, 6-credit-point, undergraduate unit from the Faculty of Arts, offered in 2020 in Semester 1 at Caulfield and Clayton. It has no prerequisites and unlocks 1 unit.
- Credit points
- 6
- Offered in 2020
- Semester 1
- Caulfield, Clayton
- Workload
- 144 hours
- per semester
This is the 2020 handbook entry. See the 2025 entry.
Reviews
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Requisites
Before ATS2436
Prohibitions
You can't enrol if you have passed any of these.
After ATS2436
1 unit list ATS2436 as a prerequisite or corequisite.
Enrolment rules
Prerequisite: Twelve credit points of first-year Arts units.
Prohibition: ATS3436, AZA3436
Overview
This unit introduces students to the technological, social, economic and political forces driving the development, and adoption of new media and communications technologies. It examines case studies of when 'old technologies were new' such as the telegraph and radio as well as the social shaping of very recent examples of new media, such as Facebook, Sina Weibo, Qzone, Renren and Twitter. Instrumentalist, substantivist and technologically determinist perspectives on new media will be compared as a means of understanding the dynamic convergence of telecommunications, IT and media industries.
Offerings in 2020
| Teaching period | Campus | Mode |
|---|---|---|
| First semester | Caulfield | On campus |
| First semester | Clayton | On campus |
| First semester (Fully flex) | Caulfield | Flexible |
| First semester (Fully flex) | Clayton | Flexible |
Learning outcomes
When you finish this unit, you should be able to:
- 1
Explain historical development of new media technologies, and their influence on everyday perceptions of time and space;
- 2
Discuss contemporary developments in communications internationally;
- 3
Recognise the processes and effects of media convergence, with particular reference to Internet and other emergent technologies;
- 4
Analyse the forces driving the information revolution;
- 5
Evaluate the issues arising from mass adoption of new media technologies;
- 6
Critically assess the social, cultural, political impacts of communications developments.
Workload and teaching
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. A unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.
Where it fits
ATS2436 is part of 4 areas of study in the 2020 handbook.
- COMMUNIC05Level 2 cornerstone unitsCommunications and media studiesNo reviews yet
- COMMUNIC06Communications and media studies elective unitsCommunications and media studiesNo reviews yet
- MEDIA02Level 2 cornerstone unitsMediaNo reviews yet
- PUBLREL01Public relations elective unitsPublic relationsNo reviews yet
Contacts
- Chief Examiners
- Dr Nina Li
- Unit Coordinators
- Dr Nina Li
Common questions
What are the prerequisites for ATS2436?
ATS2436 has no prerequisites, but enrolment rules apply.
What can I take after ATS2436?
ATS2436 is a prerequisite or corequisite for 1 unit, including ATS3762.
When is ATS2436 offered?
In 2020, ATS2436 runs in Semester 1 at Caulfield and Clayton.
How much work is ATS2436?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Which majors and minors include ATS2436?
ATS2436 is part of Communications and media studies; Media; and Public relations.