UnitLevel 3Undergraduate

MGB3684 Business strategy

Faculty of Business and Economics

MGB3684 Business strategy is a level 3, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2023 in Semester 2 at Peninsula. It needs MGC1010, MGF1010, MGB1010, MGW1010 or MGX1010.

Credit points
6
Offered in 2023
Semester 2
Peninsula
Assessment
No exam
1 task
Workload
144 hours
per semester

This is the 2023 handbook entry. See the 2027 entry.

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Requisites

Enrolment rules

You must have completed 96 credit points of study, including the prerequisite, to undertake this unit.

Overview

Business strategy enhances your knowledge of the process of strategy formulation, implementation and evaluation within a business, and the key contextual factors and managerial decisions which influence this process. You will develop skills in research, academic writing and application to current and future business environments. The unit amalgamates aspects from a range of management areas and prepares you to be able to develop and apply sound business strategy methods in practical settings.

Offerings in 2023

Teaching periodCampusMode
Second semesterPeninsulaOn campus

Assessment

  • Within semester assessment
    100%

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    identify and explain the core concepts of business strategy

  2. 2

    explain and evaluate the influence of key contextual variables on a business' strategy

  3. 3

    apply and critically analyse business strategy formulation, implementation and evaluation concepts and the relationships between them to different contexts

  4. 4

    identify and explain future directions and trends for forming, implementing and evaluating business strategy.

Workload and teaching

  • Tutorials24 hours
  • Lectures12 hours
  • Teaching approachCase-based teaching
  • Teaching approachResearch activities
  • Teaching approachActive learning

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

This unit includes case-based teaching, where you apply your knowledge and engage in analytical and reflective thinking to solve complex contextual scenarios. Activities are often designed so that there is not one clear answer, but you need to work together to examine, analyse and make decisions to resolve the situation.

This unit allows you to develop your research skills by engaging in structured inquiry using a systematic approach and discipline-specific methodologies.

This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.

Learning resources

Required resources

Contemporary Strategic Management: An Australiasian Perspective by Grant, Butler, Orr and Murray, 2nd edition, Wiley. This is available via the Proquest eBook database of the library

Where it fits

MGB3684 is part of 2 areas of study in the 2023 handbook.

Contacts

Chief Examiners
Dr Jess Mitchell

Common questions

What are the prerequisites for MGB3684?

You need MGC1010, MGF1010, MGB1010, MGW1010 or MGX1010 before you enrol. Enrolment rules also apply.

When is MGB3684 offered?

In 2023, MGB3684 runs in Semester 2 at Peninsula.

How much work is MGB3684?

The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.

Does MGB3684 have an exam?

No. MGB3684 has 1 assessment task and no exam.

Which majors and minors include MGB3684?

MGB3684 is part of Management practice.

More details

Credit points
6
Level
3
Study level
Undergraduate
Faculty
Faculty of Business and Economics
Organisational unit
Department of Management
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 4
Study abroad
Available