MGB3684 Business strategy
Faculty of Business and Economics
MGB3684 Business strategy is a level 3, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2025 in Semester 2 at Peninsula. It needs MGC1010, MGF1010, MGW1010, MGB1010 or MGX1010.
- Credit points
- 6
- Offered in 2025
- Semester 2
- Peninsula
- Assessment
- No exam
- 4 tasks
- Workload
- 144 hours
- per semester
This is the 2025 handbook entry. See the 2027 entry.
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Requisites
Before MGB3684
Prerequisites
Pass these before you enrol.
Prohibitions
You can't enrol if you have passed any of these.
After MGB3684
No unit lists MGB3684 as a prerequisite in the 2025 handbook.
Enrolment rules
You must have completed 96 credit points of study, including the prerequisite, to undertake this unit.
Overview
Business strategy enhances your knowledge of the process of strategy formulation, implementation and evaluation within a business, and the key contextual factors and managerial decisions which influence this process. You will develop skills in research, academic writing and application to current and future business environments. The unit amalgamates aspects from a range of management areas and prepares you to be able to develop and apply sound business strategy methods in practical settings.
Offerings in 2025
| Teaching period | Campus | Mode |
|---|---|---|
| Second semester | Peninsula | On campus |
Assessment
- Quiz / Test10%
- Written40%
- Exercise20%
- Presentation30%
Learning outcomes
When you finish this unit, you should be able to:
- 1
identify and explain the core concepts of business strategy
- 2
explain and evaluate the influence of key contextual variables on a business' strategy
- 3
apply and critically analyse business strategy formulation, implementation and evaluation concepts and the relationships between them to different contexts
- 4
identify and explain future directions and trends for forming, implementing and evaluating business strategy
- 5
demonstrate knowledge or skills for crafting sustainable futures for people, organisations, communities, and/or the environment.
Workload and teaching
- Tutorials24 hours
- Teaching approachCase-based teaching
- Teaching approachActive learning
- Teaching approachResearch activities
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.
This unit includes case-based teaching, where you apply your knowledge and engage in analytical and reflective thinking to solve complex contextual scenarios. Activities are often designed so that there is not one clear answer, but you need to work together to examine, analyse and make decisions to resolve the situation.
This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.
This unit allows you to develop your research skills by engaging in structured inquiry using a systematic approach and discipline-specific methodologies.
Learning resources
Required resources
Contemporary Strategic Management: An Australiasian Perspective by Grant, Butler, Orr and Murray, 2nd edition, Wiley. This is available via the Proquest eBook database of the library
Where it fits
MGB3684 is part of 2 areas of study in the 2025 handbook.
Contacts
- Chief Examiners
- Dr Jess Co
Common questions
What are the prerequisites for MGB3684?
You need MGC1010, MGF1010, MGW1010, MGB1010 or MGX1010 before you enrol. Enrolment rules also apply.
When is MGB3684 offered?
In 2025, MGB3684 runs in Semester 2 at Peninsula.
How much work is MGB3684?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Does MGB3684 have an exam?
No. MGB3684 has 4 assessment tasks and no exam.
Which majors and minors include MGB3684?
MGB3684 is part of Management practice.