MRKTGSCI02 Marketing science
Faculty of Business and Economics
Marketing science (MRKTGSCI02) is a minor worth 24 credit points, listing 3 units, taught at Clayton. It is offered in 1 course: Bachelor of Commerce.
- Credit points
- 24
- Units
- 3
- Campus
- Clayton
- Offered in
- 1 course
The 2027 handbook has no page for MRKTGSCI02. This is its 2026 entry, the latest one.
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Requisite map
Overview
By studying marketing you will not only grasp deep marketing theory, but also have the capacity to analyse and solve business challenges that require marketing input. You will also be able to formulate marketing outcomes to achieve broad organisational objectives. By understanding marketing's contribution to the firm you will be able to perform a variety of roles in any industry.
Availability
Marketing science is listed in B2001 Bachelor of Commerce at Clayton as a major and minor.
Structure
Core units24 credit points
- MKC1200Principles of marketingNo reviews yet6 cp
- MKC2110Buyer behaviour in marketingNo reviews yet6 cp
- MKC2500Marketing research analysisNo reviews yet6 cp
Additional marketing unit
6 credit pointsCourses that offer it
Common questions
Which courses offer Marketing science?
1 course in 2026: Bachelor of Commerce.