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MKF5630Services marketing

UnitLevel 5|6 credit points|Business and Economics

An in-depth analysis of the marketing techniques that apply to service organisations and industries including service design and delivery, customer service, service quality measurement and internal marketing.

Semester 1Caulfield

MKW3301Services marketing

UnitLevel 3|6 credit points|Business and Economics

An in-depth analysis of the marketing techniques that apply to service organisations and industries including service design and delivery, customer service, service quality measurement and internal marketing.

Semester 1Semester 2Malaysia

MKF5760Shaping ethical marketplaces

UnitLevel 5|6 credit points|Business and Economics

Contemporary marketing leaders have to engage with diverse and compelling social issues. This is regardless of the sector in which marketing leaders operate - private, public, or civil society. Hence, awareness of contemporary social...

Semester 1Caulfield

BEI2766Shaping futures

UnitLevel 2|6 credit points|Business and Economics

Shaping futures invites you to imagine what could be and to give form to new responses through experimentation, iteration, and collaboration. This unit focuses on creative development: how to move from insight to intervention, and from...

Indonesia

HEC5873Simulation modelling for policy evaluation

UnitLevel 5|6 credit points|Business and Economics

This unit equips you to be able to conduct microsimulation and agent-based modelling for policy analysis. It describes methods and demonstrates their application for evaluation of the effectiveness, cost-effectiveness and budget impact of...

BEX2030Social business: Principles and practice

UnitLevel 2|6 credit points|Business and Economics

Embark on a transformative exploration of social businesses (eg: social enterprises, cooperative and mutual enterprises) and related organisational issues. This unit delves into the dynamic landscape where the entrepreneurial spirit meets...

Semester 1Semester 2Caulfield

MGW3234Social entrepreneurship

UnitLevel 3|6 credit points|Business and Economics

The purpose of this unit is to examine and debate the critical role of social entrepreneurship in the modern business context. The unit will introduce you to social entrepreneurship and equip you with an understanding of the theoretical...

Semester 2Malaysia

MGX2021Social issues in organising

UnitLevel 2|6 credit points|Business and Economics

The social issues that you read about in the news and on social media also come into play within organisations. In this unit you will explore how social issues influence organising and in turn how organising influences social issues....

Semester 1Semester 2Clayton

MKF5601Social media marketing

UnitLevel 5|6 credit points|Business and Economics

This unit will extend understanding of digital marketing, in particular the role of new media. The social media landscape will be investigated, in terms of the tools and technologies, as well as consumers and communities. Approaches to...

Semester 2Caulfield

MKI5601Social media marketing

UnitLevel 5|6 credit points|Business and Economics

This unit will extend understanding of digital marketing, in particular the role of new media. The social media landscape will be investigated, in terms of the tools and technologies, as well as consumers and communities. Approaches to...

Indonesia

MKM3450Social media marketing

UnitLevel 3|6 credit points|Business and Economics

The aim of this unit is to provide you with basic knowledge of how e-commerce activities are handled using online social media. You will learn about concepts that include theories in social commerce, social commerce strategy, benefits and...

Semester 2Malaysia

MKO5601Social media marketing

UnitLevel 5|6 credit points|Business and Economics

This unit will extend understanding of digital marketing, in particular the role of new media. The social media landscape will be investigated, in terms of the tools and technologies, as well as consumers and communities. Approaches to...

Monash Online

ECM2642Southeast Asian economies and global business

UnitLevel 2|6 credit points|Business and Economics

In view of the rapidly changing global economic and business environment, this unit offers a thought-provoking analysis of the Southeast Asian (ASEAN) economies by examining their integration with the global market. The region has...

Semester 1Malaysia

ECX2642Southeast Asian economies and global business

UnitLevel 2|6 credit points|Business and Economics

In view of the rapidly changing global economic and business environment, this unit offers a thought-provoking analysis of the Southeast Asian (ASEAN) economies by examining their integration with the global market. The region has...

Semester 1Caulfield

ECX5642Southeast Asian economies and global business

UnitLevel 5|6 credit points|Business and Economics

In view of the rapidly changing global economic and business environment, this unit offers a thought-provoking analysis of the Southeast Asian (ASEAN) economies by examining their integration with the global market. The region has...

Semester 1Caulfield

ETC5010Special reading unit

UnitLevel 5|6 credit points|Business and Economics

A unit of study in a special field of econometrics in which no formal unit is available. The supervisor will prescribe a list of references, consult frequently with you and set whatever written work and examinations are deemed appropriate....

Semester 1Semester 2Clayton

ECC5010Special topics in advanced economics

UnitLevel 5|6 credit points|Business and Economics

This unit introduces advanced economic theory and/or methodology in various areas of applied, theoretical, and policy economic analysis. Topics will be tailored to your special research needs, and may include, but not be limited to,...

BFF5910Special topics in finance

UnitLevel 5|6 credit points|Business and Economics

Special subjects may be offered from time to time which are tailored to the interests of permanent and/ or visiting members of staff. This unit introduces advanced finance theory and/or methodology in various areas of applied and...

MMD1000Spoken English for higher education

UnitLevel 1|2 credit points|Business and Economics

This unit focuses on enhancing your proficiency in verbal communication in academic and professional settings. It aims to develop your confidence, clarity and effectiveness in delivering speeches, presentations, and contributing to...

Summer AWinterMalaysia

MKF3200Sport marketing and sponsorship

UnitLevel 3|6 credit points|Business and Economics

The unit introduces the omnipresence of sport in Australian society, the interconnectedness of sport and business, particularly marketing, and those factors that differentiate sport marketing from mainstream marketing. The unit will draw...

Semester 1Caulfield