UnitLevel 5Postgraduate

AHC5004 Business management in health

Faculty of Medicine, Nursing and Health Sciences

AHC5004 Business management in health is a level 5, 6-credit-point, postgraduate unit from the Faculty of Medicine, Nursing and Health Sciences, offered in 2027 in Semester 1 at Peninsula. It has no prerequisites.

Credit points
6
Offered in 2027
Semester 1
Peninsula
Assessment
No exam
2 tasks

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Requisites

After AHC5004

No unit lists AHC5004 as a prerequisite in the 2027 handbook.

Enrolment rules

Co-requisite: Must be enrolled in Master of Biotechnology (M6030)

Prohibition: Must not be enrolled in the Bachelor of Physiotherapy (Honours) (M3002) or the Doctor of Physiotherapy (M6032)

Overview

This unit introduces you to the business, marketing and management principles required for the successful operation of a health business, and applies these concepts to health contexts.

The influence and requirements of funding models will be analysed with respect to their impact on a business. The clinical and operational governance structures within a range of healthcare settings will also be compared. 

This unit will also allow you to consolidate context-specific issues relevant for health-related business including legal and contractual considerations.

Offerings in 2027

Teaching periodCampusMode
First semesterPeninsulaOnline

Assessment

  • Review of digital health tool (1,800 words)Written
    40%
  • Business Proposal (10min video, 3,000 words)Written
    60%

Assessment details may change. Please refer to the assessment information in Moodle closer to the start of the teaching period.

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    Evaluate ethical considerations and conflicts of interest inherent in healthcare business environments to support person-centred care and professional integrity.

  2. 2

    Critically reflect on the communication and collaborative leadership skills necessary to manage diverse teams and foster effective professional relationships within health settings.

  3. 3

    Apply principles of clinical and operational governance to design strategies that mitigate clinical risks and support the delivery of safe, high-quality healthcare services.

  4. 4

    Differentiate between the models of funding in health and reflect on the impact on practice.

  5. 5

    Apply business and marketing principles, including digital health, to enhance allied health practice delivery.

  6. 6

    Characterise the key principles of good clinical practice in ethics and research related to clinical trials involving human participants.

  7. 7

    Critically reflect on digital health technologies, including safe and ethical application, in health business settings.

Workload and teaching

  • Lectures10 hours
  • Tutorials12 hours

This is a self-paced online unit undertaken by you. All content is accessible at the commencement of the semester. There are approximately 2-3 hours of prepared materials for each topic including on-demand lectures, podcasts, e-books, prescribed readings, and other learning activities. The average time required for the dedicated online tasks, private study, and preparation for assessment tasks is 12 hours per week, inclusive of a 1 hour optional online tutorial.

Contacts

Unit Coordinators
Ms Liana Cope
Chief Examiners
Mr Michael Storr

Common questions

What are the prerequisites for AHC5004?

AHC5004 has no prerequisites, but enrolment rules apply.

When is AHC5004 offered?

In 2027, AHC5004 runs in Semester 1 at Peninsula, with an online option.

Does AHC5004 have an exam?

No. AHC5004 has 2 assessment tasks and no exam.

More details

Credit points
6
Level
5
Study level
Postgraduate
Faculty
Faculty of Medicine, Nursing and Health Sciences
Organisational unit
School of Primary & Allied Health Care
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 3
Study abroad
Not available
Handbook years
2027