UnitLevel 2Undergraduate

MKF2540 Retail management principles

Faculty of Business and Economics

MKF2540 Retail management principles is a level 2, 6-credit-point, undergraduate unit from the Faculty of Business and Economics, offered in 2026 in Semester 1 at Caulfield. It needs MKF1120, MKC1200, MKB1700 or MKW1120.

Credit points
6
Offered in 2026
Semester 1
Caulfield
Assessment
Exam 40%
and 3 other tasks
Workload
144 hours
per semester

This is the 2026 handbook entry. See the 2027 entry.

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Requisites

Overview

An overview of retailing from a management perspective. The development of retailing; the Australian retail industry and its environment; merchandising planning, control and distribution; pricing merchandise; selling and sales promotion; store location, layout and presentation.

Offerings in 2026

Teaching periodCampusMode
First semesterCaulfieldOn campus

Assessment

  • Exercise
    10%
  • Demonstration
    25%
  • Written
    25%
  • Examination
    40%

Assessment details may change. Please refer to the assessment information in Moodle closer to the start of the teaching period.

Learning outcomes

When you finish this unit, you should be able to:

  1. 1

    develop an understanding of the retail industry and identify the different retail formats in Australia and abroad

  2. 2

    identify the processes and procedures involved in retail planning and management

  3. 3

    develop skills for analysing a retail business

  4. 4

    identify and analyse retail trends and their implications

  5. 5

    create a retail store strategy while utilising various theoretical and practical tools.

Workload and teaching

  • Lectures18 hours
  • Tutorials24 hours
  • Teaching approachProblem-based learning
  • Teaching approachSimulation or virtual practice
  • Teaching approachEnquiry-based learning
  • Teaching approachActive learning

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.

This unit includes problem-based learning approaches, where you engage in research, integrate theory and practice and apply knowledge and skills to develop viable solutions in response to a problem or set of problems.

This unit allows you to engage in guided, immersive experiences to develop relevant skills, knowledge and attitudes through simulation or virtual practice.

This unit engages you in enquiry-based learning, where you will be encouraged to use your own knowledge to develop and engage in a process of enquiry, study and research to identify areas to be investigated and an approach to doing so.

This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.

Contacts

Chief Examiners
Ms Karen Thrussell

Common questions

What are the prerequisites for MKF2540?

You need MKF1120, MKC1200, MKB1700 or MKW1120 before you enrol.

When is MKF2540 offered?

In 2026, MKF2540 runs in Semester 1 at Caulfield.

How much work is MKF2540?

The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.

Does MKF2540 have an exam?

Yes. The exam is worth 40% of the final mark, alongside 3 other tasks.

More details

Credit points
6
Level
2
Study level
Undergraduate
Faculty
Faculty of Business and Economics
Organisational unit
Department of Marketing
Type
Coursework
EFTSL
0.125
Student contribution
SCA Band 4
Study abroad
Available