MKF5981 Retailing
Faculty of Business and Economics
MKF5981 Retailing is a level 5, 6-credit-point, postgraduate unit from the Faculty of Business and Economics, offered in 2027 in Semester 2 at Caulfield. It has no prerequisites.
- Credit points
- 6
- Offered in 2027
- Semester 2
- Caulfield
- Assessment
- Exam 40%
- and 4 other tasks
- Workload
- 144 hours
- per semester
Reviews
No reviews yetNo reviews yet. Be the first to review MKF5981.
Requisites
Before MKF5981
No prerequisites or corequisites besides the enrolment rules below.
After MKF5981
No unit lists MKF5981 as a prerequisite in the 2027 handbook.
Enrolment rules
You must have passed MKF5955 or equivalent, or be enrolled in course B6010, or be granted permission by the Chief Examiner to undertake this unit.
Overview
The management of retail organisations, the application of technology in retail organisations and the application of retail strategic and financial planning. Issues, problems and practices involved in managing a retail operation; the role of the retailing industry in distribution, its structure and its dynamics; retail merchandise planning, buying and control; retail store location, layout, presentation and management; current theories and techniques used in the formulation and implementation of retail business strategy.
Offerings in 2027
| Teaching period | Campus | Mode |
|---|---|---|
| Second semester | Caulfield | On campus |
Assessment
- Quiz / Test10%
- Exercise10%
- Presentation10%
- Project30%
- Examination40%
Assessment details may change. Please refer to the assessment information in Moodle closer to the start of the teaching period.
Learning outcomes
When you finish this unit, you should be able to:
- 1
define retailing and its strategic development
- 2
demonstrate an awareness of the issues, problems, opportunities and practices involved in managing a retail operation
- 3
describe the principles of retail merchandising, retail formats, retail branding, retail technology, retail experience
- 4
provide some insights into the management of human resources within a retail business.
Workload and teaching
- Tutorials24 hours
- Lectures12 hours
- Teaching approachActive learning
- Teaching approachProblem-based learning
- Teaching approachSimulation or virtual practice
- Teaching approachEnquiry-based learning
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.
This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.
This unit includes problem-based learning approaches, where you engage in research, integrate theory and practice and apply knowledge and skills to develop viable solutions in response to a problem or set of problems.
This unit allows you to engage in guided, immersive experiences to develop relevant skills, knowledge and attitudes through simulation or virtual practice.
This unit engages you in enquiry-based learning, where you will be encouraged to use your own knowledge to develop and engage in a process of enquiry, study and research to identify areas to be investigated and an approach to doing so.
Learning resources
Required resources
Levy, M. & Weitz, B. A. (2018), Retailing Management, 10th Ed. USA: McGraw Hill
Levy, M. & Weitz, B. A. (2014), Retailing Management, 9th Ed. USA: Irwin
Where it fits
MKF5981 is part of 1 area of study in the 2027 handbook.
Contacts
- Chief Examiners
- Ms Karen Thrussell
Common questions
What are the prerequisites for MKF5981?
MKF5981 has no prerequisites, but enrolment rules apply.
When is MKF5981 offered?
In 2027, MKF5981 runs in Semester 2 at Caulfield.
How much work is MKF5981?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Does MKF5981 have an exam?
Yes. The exam is worth 40% of the final mark, alongside 4 other tasks.
Which majors and minors include MKF5981?
MKF5981 is part of Marketing.