MKM5211 Applied business project
Faculty of Business and Economics
MKM5211 Applied business project is a level 5, 6-credit-point, postgraduate unit from the Faculty of Business and Economics, offered in 2025 in Semester 2 at Malaysia. It has no prerequisites.
- Credit points
- 6
- Offered in 2025
- Semester 2
- Malaysia
- Assessment
- No exam
- 2 tasks
- Workload
- 144 hours
- per semester
This is the 2025 handbook entry. See the 2027 entry.
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Requisites
Before MKM5211
No prerequisites or corequisites besides the enrolment rules below.
After MKM5211
No unit lists MKM5211 as a prerequisite in the 2025 handbook.
Enrolment rules
You must be enrolled in course B6033 and you must have have completed 48 credit points of study prior to enrolling in this unit.
Overview
This is a practice-based business project unit for the students of the Master of Digital Business program. A business project may originate from large corporations, non-profit and government agencies, small businesses, or entrepreneurs in the area of marketing, competitive strategy, corporate finance, human resource or new venture development.
After identifying a meaningful project related to a discipline (e.g. marketing, management, finance, international business or international management), you will work closely with an academic supervisor and a company staff member to implement the project.
You will be guided through the processes of proposal preparation, data collection and analysis, project implementation, business planning and project reporting. The unit focuses on practical application of the knowledge and skills acquired in other units of the MIB program. You may work individually or in a team of two to three, on a significant business project related to a real business problem.
Offerings in 2025
| Teaching period | Campus | Mode |
|---|---|---|
| Second semester | Malaysia | Evening |
Assessment
- Presentation50%
- Project50%
Learning outcomes
When you finish this unit, you should be able to:
- 1
apply a broad range of knowledge and relevant business theories, concepts, tools and techniques to identify a business solution in a real business context
- 2
analyse, synthesise and evaluate a business situation and develop appropriate recommendations in the form of a project report
- 3
apply communication, interpersonal, problem solving and critical thinking skills in project development, implementation, and report writing.
Workload and teaching
- Practical activities24 hours
- Teaching approachActive learning
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.
This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.
Contacts
- Chief Examiners
- Jeong Hahm
Common questions
What are the prerequisites for MKM5211?
MKM5211 has no prerequisites, but enrolment rules apply.
When is MKM5211 offered?
In 2025, MKM5211 runs in Semester 2 at Malaysia.
How much work is MKM5211?
The handbook expects about 144 hours of study across the semester. No students have rated its difficulty yet.
Does MKM5211 have an exam?
No. MKM5211 has 2 assessment tasks and no exam.