MKX4900 Honours research thesis
Faculty of Business and Economics
MKX4900 Honours research thesis is a level 4, 18-credit-point, undergraduate and postgraduate unit from the Faculty of Business and Economics, offered in 2023 in Semester 2 and Full year at Caulfield. It has no prerequisites.
- Credit points
- 18
- Offered in 2023
- Semester 2, Full year
- Caulfield
- Assessment
- No exam
- 1 task
- Workload
- 576 hours
- per semester
This is the 2023 handbook entry. See the 2027 entry.
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Requisites
Before MKX4900
No prerequisites or corequisites besides the enrolment rules below.
After MKX4900
No unit lists MKX4900 as a prerequisite in the 2023 handbook.
Enrolment rules
You must be enrolled in course B3701 to undertake this unit.
Overview
You will work under the guidance of your supervisors to complete a major research project that systematically investigates a research problem that is of interest to the marketing discipline. This involves clearly articulating the purpose of the research and its contribution, formulating relevant research questions and deploying appropriate research methodologies to address the research problem in a manner that is up to the standard of the discipline.
Offerings in 2023
| Teaching period | Campus | Mode |
|---|---|---|
| Second semester | Caulfield | Day off |
| Full year | Caulfield | Day off |
Assessment
- Within semester assessment100%
Learning outcomes
When you finish this unit, you should be able to:
- 1
articulate a set of well-developed research questions that are of interest to the marketing discipline
- 2
conduct an in-depth review of relevant literature and clearly position your research in relation to that literature
- 3
demonstrate the ability to develop well justified objectives, conjectures, propositions or hypotheses
- 4
apply appropriate research methods to address the research problem in a manner that is up to the standard of the discipline
- 5
clearly describe the findings of your research and articulate its academic and managerial contributions
- 6
develop the ability to communicate all of the above through a written research thesis and oral presentation.
Workload and teaching
- Teaching approachActive learning
Minimum total expected workload equals 576 hours per semester
This unit engages you in actively applying your knowledge, skills and attributes in interactive, collaborative and reflective activities.
Contacts
- Chief Examiners
- Dr Sophie Feng
Common questions
What are the prerequisites for MKX4900?
MKX4900 has no prerequisites, but enrolment rules apply.
When is MKX4900 offered?
In 2023, MKX4900 runs in Semester 2 and Full year at Caulfield.
How much work is MKX4900?
The handbook expects about 576 hours of study across the semester. No students have rated its difficulty yet.
Does MKX4900 have an exam?
No. MKX4900 has 1 assessment task and no exam.