ATS3262 Critical issues in public relations

The unit provides a unique experience for students to engage deeply in research and reflect on major challenges for the public relations industry and discipline. In researching and writing on a public relations topic of their choosing, students can engage with a contemporary debate, issue or challenge over the course of a semester. Through a combination of directed reading, online learning activities and independent research, students complete a major scholarly or professional industry report that demonstrates a high level of competence in theoretical and conceptual analysis and advanced scholarship on the public relations discipline.