MonMap
A course mapper by Monash Association of Coding (MAC)
Advanced business research methods
MKF5403
Synopsis
An in-depth introduction to the critical thinking and planning required in the initial stages of a thesis or research project. Development of a literature review, research model and research proposal.
Sourced from the Monash Handbook 2026.
Quick facts
- Credit points
- 6
- Level
- 5
- Audience
- Postgraduate
- Type
- Coursework
- School
- Faculty of Business and Economics
- Faculty
- Department of Marketing
- Handbook year
- 2026
Prerequisites
No prereqs in the handbook graph.
What it unlocks
Nothing in the visible graph depends on this unit.
Offerings (1)
- First semesterCaulfield · ON-BLK
Listed in 2 areas of study
- MarketingCore units
- Marketing studiesPart A. Core research studies